One thing that is certain in business is that if there are no sales, there is no business.

I have worked with many hundreds of entrepreneurs and solopreneurs over the last 25 years and the one thing that killed more success than anything else was when they said this…

“I’m just not good at sales.”

It seems that everyone is divided between “I love sales” and “I hate sales.”

But, it doesn’t need to be that way… especially in 2024.

Since our focus is online business models, we don’t have to go door to door to have crafty sales pitches on a front porch… that’s the good news.

But we do need to be able to craft a system… or what I call a workflow.

The workflow is basically the point of contact to the point of purchase.

If we have the parts in place for our sales funnel, we need to put together a simple workflow.

BUT, simple can be hard… which is why I have a job 🙂

Here’s the thing though… if we take the time on the frontend to setup our workflow…

Success takes care of itself.

It’s like magic.

If you’re having a tough time setting up your workflow, we have a group of EPIC entrepreneurs who meet every week to work on these things.

You can check it out and join us HERE

Join the Epic Entrepreneurs to build/scale your business and become an influencer

BUT, if you’re not yet ready for that, I put together a few tips, tricks and best practices to make sales a little less tedious and a little more successful.

1. Build Relationships, Not Just Transactions: Small businesses often thrive on personal connections and customer relationships. Focus on building strong, long-term relationships with your customers based on trust, integrity, and mutual respect.
2. Provide Exceptional Customer Service: Delivering exceptional customer service can set small businesses apart from larger competitors. Make customer satisfaction a top priority by going above and beyond to address their needs and concerns promptly.

1. Focus on Targeted Marketing and Segmentation: Small businesses often have limited resources, so it’s crucial to focus your marketing efforts on your target audience. Identify your ideal customers and tailor your marketing messages and sales pitches to address their specific needs and pain points.

These 6 Sales Strategies will change the game for your business.

1. Offer Value-Driven Solutions: Instead of focusing solely on selling products or services, position your offerings as solutions to your customers’ problems or challenges. Emphasize the value and benefits of your products or services, highlighting how they can address your customers’ pain points and improve their lives or businesses.
2. Embrace Digital Sales Channels: In today’s digital age, leveraging online sales channels can be critical for small businesses to reach a wider audience and drive sales growth. Establish a strong online presence through your website, social media platforms, e-commerce stores, and other digital channels.
3. Focus on Upselling and Cross-Selling: Maximize the lifetime value of your customers by implementing upselling and cross-selling strategies. Identify opportunities to upsell customers to higher-value products or services that complement their initial purchase.

Effective upselling and cross-selling can increase your average order value and boost overall sales revenue.

By implementing these sales strategies effectively, small businesses can attract and retain customers, drive revenue growth, and achieve sustainable success in competitive markets.

If you’re struggling to navigate growth in your business, there are a few ways I can help:

1. LinkedIn Masterclass Digital Course (HERE)

2. HOW Newsletter with 100,000+ subscribers  (HERE)

3. Join our Epic Entrepreneurs SKOOL community (HERE)

If you’d like to go a little deeper than group coaching, let’s chat. I’m here to help.